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Growing Fast, Staying Organised: Cumann Cispheile Mhaigh Cuilinn Case Study

Club Overview

We recently caught up with Noelle Steele, Treasurer of Cumann Cispheile Mhaigh Cuilinn (Moycullen Basketball Club), to learn how the club uses Clubforce to support its day-to-day operations and growing membership.

Cumann Cispheile Mhaigh Cuilinn is a community-based club with a proven track record on the court and a fast-growing juvenile section feeding future success. Operating across multiple teams and venues, the club relies heavily on volunteers and committee members to manage registrations, communications, and day-to-day coordination.

To support this structure, the club uses Clubforce and particularly the Clubforce Connect mobile app as a central platform to keep information organised, accessible, and consistent across all teams.

“Clubforce gives us one place for registrations, messages, and events, which makes running the club much more straightforward.”

The Challenge

As the club continued to grow, managing communications and registrations across different teams and locations became increasingly complex. Important updates were often shared across a mix of informal tools and formal systems, making it harder to ensure everyone received the same information at the same time.

The club needed a more structured approach- one that would support clear, consistent communication, reduce manual administration, and ensure registrations and attendance were managed reliably across all teams.

Why Clubforce

Clubforce became the club’s primary platform for registrations and communications, providing a single source of truth for members, parents, coaches, and committee members.

By centralising these processes, the club has benefited from:

  • Clearer communication with members and families
  • Greater visibility for committee members and team managers
  • Increased confidence in how registrations and records are maintained
  • Reduced reliance on external messaging tools

“Using one platform has brought more consistency to how we communicate across all teams.”

How Cumann Cispheile Mhaigh Cuilinn Uses Clubforce

The club makes extensive use of the Clubforce Connect mobile app to support daily operations, including:

  • Events and availability for games and training
  • In-app messaging for team and club communications
  • Polls, widely used for quick engagement and decision-making
  • Attendance tracking, encouraged across teams for administrative and safeguarding reasons

Attendance insights also help the club understand engagement levels across teams and support planning for facilities and resources.

“It’s useful to be able to look at attendance trends when planning courts and sessions.”

To ensure important updates are always visible, the club created a dedicated “club updates” chat group, reinforcing key announcements and improving overall engagement.

“The Connect app is central to how we communicate with teams and parents.”

Supporting Volunteers and Team Managers

Supporting volunteers is a key priority for the club, particularly team managers who often operate under time pressure.

By capturing key information during registration and keeping it accessible within Clubforce, the club reduces the need for last-minute messages or manual checks – helping volunteers focus on supporting players and teams on match days.

“Having information in one place saves time for volunteers on match days.”

A Collaborative Relationship

Cumann Cispheile Mhaigh Cuilinn actively engages with Clubforce through feedback calls, surveys, and webinars. This ongoing dialogue helps ensure the platform continues to reflect how clubs operate in practice, reinforcing the value of real club feedback in shaping future development.

“Being able to give feedback and see it reflected in future improvements is a big plus.”

Key Takeaway

For Cumann Cispheile Mhaigh Cuilinn, Clubforce provides a reliable, central system that supports consistent communication, structured administration, and informed decision-making.

By bringing registrations, messaging, events, and attendance into one platform, the club has reduced administrative complexity and improved clarity for everyone involved.

Interested in transforming your club’s communication and organisation with Connect? Reach out to Clubforce today to get your club set up and ready for success.

The Clubforce Connect mobile app is included for free as part of the Clubforce NextGen platform. Clubforce provides the foundation for your club’s success providing the tools, funding and time you need to grow a stronger club.

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